© 2025 by LS Jordan Design
My name is Lindsey Jordan, and I build worlds, some you can see, some you can feel, and some you can only imagine. My work lives where design, story, and strategy intersect, whether I’m shaping a visual identity, crafting a narrative universe, or engineering a digital experience that moves people. Everything I create begins with the same goal: to make ideas visible, purposeful, and unforgettable.
My Design Philosophy
My design philosophy works at the intersection of emotion, empathy, and equilibrium. I see color as a frequency, an energy that speaks directly to the human subconscious. Through Human-Centered Design, I tune that energy toward real human needs. And through Systemic Harmony, I balance the emotional and structural rhythms so that every interface feels alive, intuitive, and human.
Color as Frequency: More than Aesthetic
An exploration of how color, rhythm, and motion create emotional resonance. Each hue functions as a living frequency within a five-color system: Orchid Pink, Sky Cyan, Citrus Yellow, Jet Black, and Off White; forming a bold, kinetic visual language that expresses feeling through form.
Human-Centered Design: Design that listens before it speaks.
People are the reason design exists. In The Empathy Field, every choice begins with listening. I study how people move, think, and feel, then design experiences that meet them there. Human-centered design is about connection, not control. It’s how ideas become useful, personal, and alive.
Systemic Harmony: Design that finds rhythm inside structure.
Great systems don’t compete with creativity; they make space for it. Systemic Harmony is about designing order that feels alive. Every grid, rhythm, and interaction builds toward balance, not rigidity. It’s where structure breathes, allowing ideas and people to move freely within form.
Interaction Design: Code that listens and responds
I design behavior first, then compose it in code so people feel clarity, control, and delight.
People are not cursors. They are rhythms, intentions, hesitations. My interaction design practice turns those human patterns into living interfaces. I prototype with HTML, CSS, and JavaScript to shape motion, feedback, latency, and state. The result is interaction that feels inevitable. Inputs map cleanly to outcomes. Micro-animations affirm decisions. Latency is masked with optimistic UI. Accessibility is built in from the start. Every detail is tuned for signal, not spectacle.
